Jenn is responsible for data collection and survey recruitment technology that supports research on mobile marketing campaigns and other emerging platforms. Her role also involves developing key relationships with mobile publishers, networks, technology providers, and analytics companies. Jenn has been invited to speak at various mobile events including for the Association of National Advertisers and the Direct Marketing Association and is a regular blogger for iMedia Connection.
Jenn is the Grand Winner of the 2010 ARF Great Mind Rising Star Awards and Mobile Marketer named her one of the "Mobile Women to Watch in 2010." Prior to Safecount she managed a cross-disciplinary team as Vice President of Client and Market Development at Dynamic Logic and in 2006-2007 she worked in Tokyo introducing online ad effectiveness research to the Asia Pacific market. Jenn holds a B.S. degree in Business Administration from Carnegie Mellon University and has 15 years professional experience in client services, digital marketing, and research.
Jenn is an avid snowboarder in the winter and loves boating on Long Island in the summer.
Andy Greene is a fifteen year veteran of online market research with significant expertise in web advertising effectiveness measurement. As an early pioneer in online data collection with AOL's Digital Marketing Services, Andy served as operations and development manager for the industry's first online survey routing system. At SPSS, Andy managed their client facing online reporting systems prior to moving to Millward Brown where he played a key role in overhauling their operations and project management practices.
Andy currently enjoys an exciting role as Vice President of Business Development within the WPP's digital data collection solutions provider, Safecount. Andy recently ran the Safecount San Juan office before relocating to Austin, Texas.
Sean is a founding member of Safecount and has been with the company since its inception in 2007. He previously ran the Dynamic Logic ad operations team after spending 5 years in media operations for Digitas and FCBi. Sean's 12 years of professional experience has been entirely digital based, having started in a high end computer hardware boutique in New York City. He even survived the second coming of the dot com boom.
Sean has a Bachelors Degree from Penn State University in Labor Studies – a field that he only spent 18 months of his 12 year career working in. He is an avid golfer and amateur chef when he's not raising his young family.
Lisa's main responsibility is to ensure the smooth operation of the project management team. Lisa manages the new and current staff education programs including cross partner trainings with the goal of ensuring seamless technical execution. She also maintains a focus on company operations, quality control, staff and organizational development.
Prior to joining Safecount in 2007, Lisa worked in Client Services at Dynamic Logic with clients such as Beyond Interactive and Kraft. In addition to 12 years of professional experience, she brings marketing, media planning, competitive intelligence, and client services experience to her current role.
Lisa received her M.B.A from the University of Colorado and a B.S. in business administration from Boston University. She enjoys reading spy novels and traveling.
Stacey came to Safecount just over 4 years ago, and has mastered her role in project management and client team supervision. Manages a team of project managers supporting the San Francisco and Chicago offices, ensuring that each campaign her team works on is carried out successfully. She uses her intimate, detailed knowledge of the tracking/tagging engine and technology as well as survey sampling techniques to actively work on reducing project error rates. She also aids in proposals, study scoping, and new business pitches.
Stacey went to California Polytechnic State University where she received a Bachelor's in Business and Marketing. She has used her education to stream line her work in Market Research, ensuring that all business needs are met, both internally and externally. When Stacey isn't at work, she wrangles the wine country hiking and biking, so that she can enjoy her favorite meals, a bowl of pasta or a burrito.
Deborah Holden joined Safecount over 4 years ago, starting as a Project Manager and skillfully learned the ways of digital data collection. She has a fluent understanding of Online and Mobile advertising, Branding Measurement, Ad Exposure Data, Online Polls, and Custom Sample Collection Solutions. She spends the majority of her work day building relationships with key decision makers at major publishers to streamline the online research process:
Deborah has a Bachelor's degree from SUNY New Paltz in Communications and International Relations. She has taken what she learned in college and uses her knowledge of communications, international relations and interpersonal relations, to build each relationship she has today. When she isn't at work she trains for marathons, bike's centuries, and spends her free time traveling to visit family or islands around the world, life's a beach right?